Art Direction
Beauty & Fashion
Campaign Visual
Taiwanese fashion label ROBINMAY, founded in 2016, marks this season with a return to its founding spirit — "Only by going back can we find the way forward." Flipping the origin point into the year 6102, the brand searches for its point of origin, starting from the very materials of the bag itself to unveil its 2024 Spring/Summer look. Visually, train tracks lead the way toward the future while carrying the trace of a journey back to the past. The bag's fabric is reimagined as train-carriage material, evoking a minimal, futuristic sense of technology. Nylon and sand are spliced together as contrasting materials, creating a striking beauty where technology meets nature. Silver leather is transformed into a metallic, liquid-like substance, suspended in space — ever-changing in form, like water, yet true to its essential nature.























